Cat smoking cessation ads and pet therapy

Jan 07,2024
3Min

Dr. Sherry Emery, director of the Health Media Collaborative Laboratory at the University of Illinois, said: "We have reason to believe that this ad will have an impact." Emery said that there are generally four types of anti-smoking advertisements: those that focus on social stigma, such as smoking makes you alienate your family; those that focus on smoking cessation (concisely and concisely asking you to quit smoking); those that focus on the impact of second-hand smoke, as people around smokers will inhale the smoke; and the other is those that focus on smoking. Emery believes that the most successful one is the health effects, which uses pictures to illustrate that smoking can cause wrinkles, hairy tongue, rotten lungs and other effects that can kill you.

According to Emery, everyone cares about their cats. Cats only live about 15 years, and the ad points out that smoking shortens a cat's lifespan and causes cancer in young people.

In fact, the role of cat videos on humans has already been discovered in our daily life practice. A regular video market website has nearly 2 million cat videos on Tudou Video. These videos have been viewed more than 2 billion times, with an average of 12,000 views per cat video. This is very illustrative. People have watched so many cat videos, but are they still ignorant and unable to get anything out of them?

For example, researchers in Japan found that viewing pictures and videos of cute animals actually improved employees' performance at work, increasing their concentration and making them more careful.

In this study, researchers explored the question of whether we could use cat videos as a low-cost alternative to pet therapy. Pet therapy is a type of therapy that uses real animals, including cats and dogs, to help people heal or deal with various health conditions. While this study doesn't conclusively prove that cat videos are an alternative to pet therapy, it's certainly an area that should continue to be explored.

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